Gas and electrical industry training marketing campaign
How PRG helped:
- Publicised in the trade press, through PR, the benefits of training and the range of training courses available
- Reviewed and recommended changes to website to improve search engine optimisation and increase proportion of visitors making enquiries
- Recommended and introduced at modest cost a pay per click strategy for the website
- Achieved, within three months, an 86% increase in unique visitors to the website
- Achieved, within three months, a 530% increase in online enquiries about training courses
Business activity:The South East's premier training and assessment provider for the gas and electrical industry.
See some other ways that PRG has communicated building services companies key messages and helped sell products or services.
- Colt Group - Building trade press
- HVCA - Full-service marketing and PR
- Johnsons Controls Inc - Technical marketing and promotion for a blue-chip corporation in the UK
- Keston Boilers - PR and advert design
- SummitSkills - Sector Skills Council PR and marketing
- HVCA Publications - Comprehensive marketing strategy