Execution of comprehensive marketing strategy to increase sales
How PRG helped:
- Provided the marketing strategy, produced sales literature and adverts, managed advertising campaign, managed PR campaign
- Generated coverage in all leading FM and building services titles
- Sales increased year-on-year by 196%
Business activity: HVCA Publications, a division of the Heating and Ventilating Contractors' Association, publishes the most informed and up-to-date information for the industry, both in print and online. In one recent project, PRG helped re-launch a new, web-based version of 'SFG20, Standard Maintenance Specification for Building Services', to facilities managers and maintenance contractors.
See some other ways that PRG has communicated building services companies key messages and helped sell products or services.
- Colt Group - Building trade press
- HVCA - Full-service marketing and PR
- Johnsons Controls Inc - Technical marketing and promotion for a blue-chip corporation in the UK
- Keston Boilers - PR and advert design
- Gas Logic - Industry training marketing campaign
- SummitSkills - Sector Skills Council PR and marketing