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PRG's publicity campaign recognised in PR Week
PR Week, the journal "for professional communicators and reputation managers," has published a case study of a PRG-run PR campaign as an example of good practice.
In the 10 July issue, the newspaper's Public Sector pages contained a detailed report of PRG's PR launch for the East Sussex Energy Partnership, which is offering solar panels for heating water. The launch cost £3,000 in PR fees and expenses and a further £6,000 in advertising, and brought 500 serious enquiries with a potential installation value of more than £2 million.
PRG's PR & Marketing Manager, Phil Bingham, said: "In any profession, peer recognition is a nice compliment. This project, which involved several members of the PRG team, proves the real commercial value of a strong PR concept that's well executed."
Read the full article here