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Publicising Chelsea Flower Show stars
Hillier Garden Centres, winner of a record-breaking 65 consecutive Gold Medals at the RHS Chelsea Flower Show, has appointed PRG to provide PR and marketing support. Hillier has 14 garden centres in southern England, as well as nurseries that won the coveted title of ‘International Grower of the Year’ in 2010.
Hiller has engaged PRG to publicise the redevelopment of its site near Eastbourne in East Sussex, a £3m investment that is creating 16 jobs and a flagship store. PRG has provided marketing advice, assisted with direct-mail leaflets, arranged radio advertising, and is now generating media coverage through PR and organising media-friendly elements for a launch event.
Hillier is no stranger to publicity - the company’s managing
director Andrew McIndoe is well known for designing the annual
Hillier exhibit at Chelsea and is (pictured, right) a respected
author,
columnist and
broadcaster.
If you require support with PR, call us on 01323 411044
or email info@prgltd.co.uk
19th January 2011