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ESEP appoints PRG for green marketing initiative

Four Local Authorities in Sussex are working together on a green marketing Initiatve to encourage the take-up of Government-funded grants to help homeowners save energy and cut heating bills

Four Local Authorities in Sussex are working together on a green marketing Initiatve to encourage the take-up of Government-funded grants to help homeowners save energy and cut heating bills.

The East Sussex Energy Partnership, managed and coordinated by Climate Energy Ltd, will install free or discounted insulation and renewable technologies to thousands of homes in the Eastbourne, Hastings, Rother and Wealden areas.

PRG has been appointed to publicise the East Sussex Energy Partnership’s offering following the immediate success of its marketing activities for Eastbourne Borough Council’s housing renewals programme. The campaign will include regional PR; advertising outdoors, on buses, and in print; and direct-mailings of postcards and information booklets to precisely targeted neighbourhoods.

Green Marketing Launch

PRG is launching the campaign in early November with the distinctive motif of a house in a woolly hat.

Climate Energy is a multi-disciplined energy agency providing innovative solutions to local authorities, other registered social landlords, and private homes. From providing simple advice to homeowners to building complex funding solutions through its managing partnership, Climate Energy has a wealth of experience in Energy Efficiency and Sustainable Energy Solutions.

Climate Energy has realised in excess of £24m in CERT funding for its clients in the last three years and its Energy Efficiency Advice Centre, partly funded and supported by the Energy Savings Trust, has provided energy efficiency advice to over 30,000 individuals in the last four years.


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