Ponte Giulio, an Italian manufacturer of accessible bathroom products came to PRG to form the PR and marketing arm of its company with a responsibility of gaining brand awareness and increasing the number of distributors in the UK.
Since taking on the role in March, we have helped launch Ponte Giulio’s brand in the UK market by building aUK website, securing editorial within the bathroom trade media and we will be writing regular blogs and managing the company’s social media presence to raise the profile of the Ponte Giulio brand.
Enrico Carloni, Ponte Giulio’s Managing Director, said: “We chose to work with PRG Marketing Communications because of their expertise in building services PR and marketing. As they’re full-service, they also offer all the support we need under one roof! From our initial meeting, PRG listened to us and showed great interest in our products. They’re already proving a valuable asset to our team.”
We recently flew out to Italy for a tour of the Ponte Giulio factory and to meet the team and find out everything there is to know about their products. We even managed to squeeze in an Italian pizza and gelato’. Yum!
At the start of 2014, Ponte Giulio opened a warehouse and offices in Hove, East Sussex after over 30 successful years in Europe. The Ponte Giulio range includes grab bars, bath and shower seats and other bathroom accessories. What sets the Ponte Giulio brand apart from its competitors is its commitment to designing products that guarantee a safe and pleasant use of the bathroom for people all over the world.
