The battle of the sexes is always a source of contention. Professional networking site, LinkedIn has put its two-pennies worth and decided to find out who was the savvier networker – men or women. Their findings make for some interesting reading.
They developed a ‘savviness‘ ranking, defining networking savviness as one of two things: comparing the number of one-way connections that men have to the number of connections that women have, and the ratio of male members on LinkedIn to female members. To be ‘female savvy’ the industry would need to be 45% women with 70% of the connections.
They found that globally, men more were savvy networkers than women.
Who would have known that men were the best at networking the cosmetics industry, while women owned the ranching and tobacco industry? LinkedIn believes that this is because the minority sex has to work harder to break these industries. However, when it came to the media or dairy, the sexes were equally savvy.
Take a look at the infographic highlighting their main findings.
LinkedIn’s findings are consistent with research showing gender difference in social network sharing, competition and multitasking.
So, here’s the question – do you agree that men are better networkers than women?