Effective business-to-business PR and marketing is about engaging with your potential buyers and encouraging them to take action. By generating positive media coverage in trade magazines and websites, as well as the national and regional business press, we will capture the attention of your target audience to increase your business sales.
We have 30 years experience helping businesses raise awareness of their brands, products and services with B2B communications. Our business-to-business PR campaigns are effective because they combine a specialist understanding of the B2B environment with the engaging appeal of B2C communications.
We generate press coverage for our business-to-business clients through effective press releases and case studies; by-lined columns and feature articles; relationship building with journalists; product launches; product promotions; press events; photo calls; exhibitions; and crisis and issues management. We can also offer business-to-business advice and strategic PR plans that include some or all of these elements.
Our sector business-to-business specialisms include: