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Let’s Do Business: the power of people

Business is about people.Here at PRG Marketing Communications we understand that what we do always starts with a person.

The medium of how we communicate can change, depending upon the client, their needs and the level of engagement required. But ultimately we are communicating to people about another person’s business.

Exhibitions are a unique way of meeting your customers face-to-face. They are a highly cost-effective way to generate sales leads and enter new markets. You can make more contacts, and acquire more market intelligence in a very short space of time.

It’s the reason that PRG has been an exhibitor at Let’s Do Business exhibitions for the last nine years.

We believe in getting out there and meeting clients first-hand. We get good business from the Let’s Do Business exhibition and you should too.

But, you don’t have to take our word about the power of exhibitions. The statistics speak for themselves:

  • 76% of visitors at B2B and B2C exhibitions make a new purchasing decision or confirm/reinforce an existing one.
  • 69% of exhibition attendees are still making brand recommendations two weeks after a visit.
  • Perception of a brand or company increases by 21% following an exhibition.*

Let’s Do Business: Brighton Expo returns to the Brighton Racecourse on Thursday 11 May 2017. Doors open 10am – 4pm.  We’re delighted to be there and we’ll be in good company, as a host of other forward-thinking companies from the East Sussex region have already confirmed their stands.

If you think this sounds like the ideal platform to showcase your business, then you’ll be pleased to hear it’s not too late to book, there are still some stands available.

The keynote speaker at this year’s Brighton Expo is Rob Law. Rob is a pioneer of British business, and founder of Trunki, the suitcase for children. Trunki has a head office in Bristol, a manufacturing site in Plymouth – but its products are used across the globe.

A staggering 2.8 million Trunki suitcases have been sold worldwide, racking up an impressive £100m in sales.

What’s more, the mini seminars are set to return, along with the Best Stand Competition – offering all exhibitors the chance to win a free stand for 2018.

If you book now there is a 10% discount on stands in the Premier Hall.

*Figures supplied by FaceTime from the Association of Event Organisers (AEO)


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