Challenge
As the largest producer of commercial non-ferrous forgings and machined components in the UK, Cerro EMS – part of the Marmon Group and a Berkshire Hathaway company – proudly exports its products to four continents. The company’s commitment to innovation and excellence drives its global success however its website presence didn’t reflect that.
The existing website had become outdated, and it failed to reflect the company’s innovative spirit and high-quality services. Cerro EMS needed a new, bright, easy-to-navigate website to rejuvenate its brand experience and effectively showcase its core services.
Solution
PRG Marketing Communications undertook the project to completely revamp the Cerro EMS website. We developed a WordPress-based site that reimagines the user journey, making it more intuitive and engaging. The new site focuses on highlighting Cerro EMS’s core services, ensuring that visitors can easily access the information they need.
Key elements of the solution included:
User journey reimagined: The new design simplifies navigation, guiding users effortlessly through the site to find key information about services and products.
Focus on core services: We structured the site content to emphasise Cerro EMS’s primary offerings, making it easier for potential customers to understand their capabilities.
Corporate brochure update: Alongside the website, we also updated Cerro EMS’s corporate brochure. This comprehensive document is now available for download directly from the website, providing detailed insights into the company’s services and achievements. cerro ems website
Result
The new Cerro EMS website is a modern, engaging platform that effectively represents the company’s brand. It incorporates video content to enhance user engagement and provides a significantly improved user experience. Visitors can now easily navigate through the site, find relevant information, and download the updated corporate brochure.
Visit the client website.
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